Bra by BlueBella, Halter neck, Ruffle trim, Underwired support, It's what's underneath that counts, Adjustable straps, Hook and eye closure. British lingerie label BlueBella was founded with a mission to inspire female confidence. Playful meets elegance in BlueBella's mix and match collection of briefs, satin bow-embellished thongs and cleavage-enhancing bras. Look to their sheer chemises and cute babydolls for flirty mesh ruffles and delicate eyelash trims.