Trousers by YMC, Smooth woven fabric, Mid-rise waist, Tie fastening, Side pockets, Straight-cut leg, Regular fit - true to size, Machine wash, 73% Cotton, 27% Linen. Channelling an intelligent approach to design, London based label YMC create functional, stylish clothing, inspired by longevity not trends. Founded in 1995 by designers Fraser Moss and Jimmy Collins, YMC stands for You Must Create, the label's philosophy, inspired by a quote from graphic artist Raymond Loewy. Taking a Modernist approach, YMC creates distinctive graphic patterns across a collection of classically wearable pieces. Expect clean jersey silhouettes, bold knits and preppy feminine detailing.