Trainers by New Balance, Reshuffle your trainer rotation, Lace-up fastening, Branded tongue and cuff, Padded for comfort, Signature logo to side, Supportive ENCAP midsole technology, Chunky sole. For more than 100 years, New Balance has made it its goal to help people achieve theirs. The Boston-based brand mixes style with performance technology to create the best of fashion and function. Check out its running trainers and backpacks, or refresh your everyday staples with logo T-shirts and hoodies.