Experience a new generation of innovative haircare and set the foundation for a long-lasting, frizz-resistant style. A revolution in frizz immunity is here. With ground-breaking Frizz Immunity Complex, John Frieda Frizz Ease Forever Smooth Anti-Frizz Primer realigns the structure of your hair, strand by strand, to strengthen your hair’s immunity, to build frizz immunity with every use. With a blend of pure coconut oil and glycerides this primer works hard to help fight the onset of frizz from the inside out, to improve your hair’s texture and manageability, for noticeably smoother hair. This primer also absorbs quickly into wet hair to ensure a silky-smooth style as your hair dries, while offering essential heat protection. Expertly designed for medium-thick and wavy-curly hair types, but suitable for all levels of frizz, including colour-treated hair.