Eytys' co-founder, Max Schiller, was hunting for jeans with a difference and when he couldn't find exactly what he was looking for, he decided to make them himself. Inspired by the '90s in LA and traditional workwear, this mid-rise 'Cypress Cali' style is made from firm denim in a classic black wash. The coolest way to wear them is with a pair of the brand's chunky cult sneakers.