Alpha-h Daily Essential Moisturiser SPF 50 Super lightweight daily antioxidant with high protection UVA/UVB filters. Many of the visible effects of sun damage, once incurred, are largely irreversible. Meaning that effective daily protection is the only insurance policy you can rely on in the fight against ageing. Directions for use: Apply liberally to the face and neck 20 mins prior to going outside. Re-apply after swimming, towel drying and excessive perspiration.