Price & Deals
The Great White Clothing For Women
Founded by design duo Emily Current and Meritt Elliott, The GREAT is coveted for its playful and undeniably nostalgic take on American classics. Evocative of vintage styles, this slouchy cotton T shirt is detailed with pretty heart prints for a truly feminine finish. Complement the retro aesthetic with a pair of high waist mom jeans. The GREAT. cotton topSlips onRound neck, short sleeves, loose fit, all over embroidered heart detail100% cottonMachine washTrue to sizeSize small: Length 26"Model is 5ft 10" and wears a size small
Emily Current and Meritt Elliott first bonded over a shared obsession with bell bottoms, and the rest, more or less, is history. Creative forces entwined, they founded The GREAT in 2015 to design Americana inspired pieces with charming feminine details. Look no further than this pure cotton tunic dress for an example of the aesthetic. Loose fitting and embroidered in pattern, it makes (literal) light work of warm weather dressing. The GREAT cotton tunic dressSlips onRound neck with v shaped opening, dropped shoulders, long sleeves, drawstring at cuffs, loose fit, all over embroidered pattern, two contrasting panels at skirt, tasselled end straps, fully lined100% cottonMachine washTrue to sizeSize small: Length 42"Model is 5ft 10" and wears a size small
Headed up by the creative design duo behind premium denim label Current/Elliott, The Great gives a nostalgic nod to classic American style. From its Pre AW17 offering, the aptly named Prairie dress balances femininity and functionality in a seemingly homespun cotton fabric with traditional stripes and a pleated waist.
- Cream cotton-gauze- Button fastenings through front- 100% cotton- Machine wash
Emily Current and Meritt Eliott show no signs of slowing down as their second label The GREAT. launches its coveted AW17 edit. Offering an elevated take on American classics, the Terrace dress is both relaxed and playful. Ready and waiting for you to put your individual stamp on it, the horizontal stripes, loose waist and flared hemline create an essential addition to your off duty wardrobe. Partner with heeled sandals for elevated height. The Great cotton dressSlips onScoop neck, adjustable shoulder straps, sleeveless, all over striped pattern, herringbone texture, loose waist, flared skirt100% cottonMachine washTrue to sizeSize small: Length 36"Model is 5ft 10" and wears a size small
- White cotton-voile - Button fastenings through back - 100% cotton- Machine wash
- Cream Swiss-dot cotton- Snap-fastening keyhole at back - 100% cotton- Machine wash or dry clean
- White cotton-blend - Button fastenings through front- 98% cotton 2% polyurethane - Machine wash
The Great "The Cut Off Short" in bleached tie-dye denim. Low-rise sits on hips. Five-pocket style. Relaxed legs. Released raw-edge hem. Button/zip fly; belt loops. Cotton. Made in USA of imported materials. Model's measurements: Height 5'10"/177cm, bust 33"/84cm, waist 25.6"/65.2cm, hips 35.8"/91cm, dress size US 2-4/FR 34-36.
- White stretch-denim- Button and concealed zip fastening at front- 92% cotton 6% elastomultiester 2% elastane- Machine wash- Designer Wash: Sail
denim, no appliqués, solid colour, coloured wash, high waisted, front closure, button, zip, multipockets, boot cut
The Great "The Easy" striped cotton shirt. Spread collar; button front. Dropped shoulders. Three-quarter sleeves. Boxy silhouette. Oversized fit. Straight hem. Machine wash. Imported. Model's measurements: Height 5'10"/177cm, bust 33"/84cm, waist 25.6"/65.2cm, hips 35.8"/91cm, dress size US 2-4/FR 34-36.
The Great fuses soft tailoring with attention to detail – elevating off-duty essentials into coveted classics. The Wayfarer silk-crepe blouse is made in a green, navy and beige gingham print, with a stand collar, and has blouson sleeves that end just below the elbow. Delicate gathered panels fall from the back of the shoulder seams and enhance the fluid, relaxed cut. Style yours simply with dark denim and backless mules.
Tap The Great's playful take on American classics with this ivory The Ruffle Sleeve T-shirt. It's crafted in the USA from soft cotton-jersey that's slightly distressed for a worn-in feel, and, as the name suggests, it features sweet ruffled trims at the short sleeves. Wear it with wide-leg trousers for a relaxed off-duty look.
The Great "The Beaded Willow" beaded-knit tunic. Approx. length: 22"L from shoulder to hem, 26"L down center back. Round neckline. Short sleeves. Relaxed silhouette. Slightly arched hem. Pullover style. Cotton. Hand wash. Imported. Model's measurements: Height 5'10"/177cm, bust 33"/84cm, waist 25.6"/65.2cm, hips 35.8"/91cm, dress size US 2-4/FR 34-36.
The Great showcases its artisanal side with this off-white cotton-gauze The Needle Point top. It has a crinkle effect for a nonchalant feel, and is intricately embroidered with a crimson-red geometric cross-stitch, and shaped with fluted cuffs at the capped sleeves. Style it with cropped jeans and slip-on loafers on laid-back days.
The Great "The Traveler" cotton top with contrast embroidery. Jewel neckline; snap front. Long sleeves. Slim silhouette. Pullover style. Cotton. Imported. Model's measurements: Height 5'10"/177cm, bust 33"/84cm, waist 25.6"/65.2cm, hips 35.8"/91cm, dress size US 2-4/FR 34-36.
The Great's The Sweetie dress is crafted from khaki-green and cream gingham silk-crepe for a light and airy feel. It falls from a round neck to a subtly curved, gathered waist seam that's echoed by the ruffled flared cuffs. Wear it with a belt for a nipped-in effect and finish with woven sandals.
Stone white cotton-linen blend boyfriend skinny cropped jeans from The Great.
Off-white cotton The Slouch Henley top from The Great.