GUESS Fashion for Women
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Casual, trendy, unusual. Guess mixes European style with American coolness. Founded by the European-born brothers Marciano in California, Guess combines in their design American and European elements, resulting in truly innovative style. The clean lines of their fashionable denim collections quickly made Guess one of the most successful labels of the 1980s. And the innovation did not stop with the clothes. Guess quickly became one of the most popular jeans jeans brands in the '80s, due to their – now iconic – advertising campaigns. Associated with the rise of the “supermodels”, the provocative black and white images of the advertising campaigns shot by top photographers were ground-breaking and raised the level of awareness for the brand as much as for models like Claudia Schiffer or Anna Nicole Smith. The extraordinary success of the brand in the '80s – a pair of Guess denims were a must for the wardrobe of a fashion-conscious woman in the US and Europe – there was a short period of calm around the label in the '90s. In the new millenium, Guess burst back on the scene, proving once again that there was still life in the brand. A new line catapulted Guess back on the pages of the leading fashion magazines, proving that good design will always come out on top. With over 30 years of experience under their belt, Guess nowadays is an established design label that will ensure you are on trend if you choose from their collection.