Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Masque for Illuminating Hydration and Softness, a nourishing and neutralising hair mask created specifically for bleached, double-processed or high-lifted blonde hair. Intensely hydrating and softening, the quick-rinse treatment helps to neutralise trace minerals that can add dullness and yellowness to your blonde hair, and utilises a Bio-Advanced Peptide Complex that targets and helps reconstruct damaged strands for healthier-looking locks. The blonde-brightening masque also contains an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils that hydrate and increase shine to leave hair soft, smooth and radiant without being weighed down. Suitable for any bleached, double-processed, or high-lifted blonde hair.
Protect the colour vibrancy of your rich brunette hair with Joico Color Infuse Brown Shampoo, a fade-fighting formula that works to maintain colour integrity on light to medium brown hair with natural or salon-treated highlights. Working to cleanse and protect every strand, the colour-boosting shampoo utilises a Multi-Spectrum Defense Complex to help fight fade, and Anionic Dye Technology to anchor colour from within for improved, longer-lasting intensity. Its Bio-Advanced Peptide Complex repairs from root-to-tip, ensuring frizz is diminished and shine is illuminated. Expect soft, smooth, glistening locks with 53% reduced breakage.
Treat your hair to Joico Intense Hydrator Treatment for Dry, Damaged Hair. Its formula replenishes moisture and lipids to your overly damaged hair, giving you soft, shiny and hydrated locks. K-Pak Intense Hydrator Treatment makes your dry and damaged hair more manageable. It also improves the elasticity of your hair while sealing cuticles. Directions for Use Apply to your damp hair Leave on for 5 minutes Rinse carefully
For use with the Joico Infusion Styler Protect your hair from heat damage with the Styler ReconstRX Vapor Fuel Refill from Joico. It's unique formula contains a blend of essential fatty acids, antioxidants, botanical moisturisers and featherweight silicones to repair and restore the hair's natural shine. Joico's Quadramine Complex sinks deep into the hair to ensure it's repaired from the inside out. The liquid transforms into a vapour when in contact with extreme heat, meaning that all of the replenishing ingredients sink deep into the hair for an intensive effect. K.D.
Add striking colour to your hair without the commitment. Joico's Instatint Titanium Temporary Color Shimmer Spray is a non-permanent hair tint that allows you to experiment with a mix of colours and effects. Suitable for all hair colours, textures and lengths, the metallic steel spray can be applied subtly or liberally depending on desired intensity, and can be mixed with other colours to create a show-stopping look. Infused with temporary pigments, the spray delivers no-commitment colour that saves your hair from the processing damage often associated with bleaching and permanent hair dyes. The colour will stay put in your hair for up to three full days; as soon as you're ready to switch it up, simply wash out. The shimmer spray doesn't just update your hair colour, it also treats and protects; its Bio-Advanced Peptide Complex helps repair, fight frizz and add shine for luminous, radiant, healthy-looking locks. Spray onto under layers of hair for high-fashion highlights, or apply all-over for a bold change. Suitable for all hair colours, textures and lengths.
Ideal for fine, flat and limp hair, Joico Body Luxe Shampoo 300ml adds wonderful volume without weighing your locks down. Enriched with a zero-weight Oat Protein Complex, it thickens and volumises every strand, leaving you with hair that exudes bounce and vitality. As well as adding much-need height, the gentle formula effectively cleanses your hair of excess oils and impurities, as well as making your tresses more responsive to styling. Directions of Use: Apply to wet hair Massage into a lather Rinse thoroughly Finish with the conditioner from the same range
Restore your hair to its original fullness with Joico K-PAK Shampoo to Repair Damage. This shampoo begins the reconstruction process for your hair using a unique cream foundation enriched with Joico’s exclusive Keratin Silicone Complex. Joico K-PAK Shampoo to Repair Damage cares for your hair, gently cleansing while enriching its elasticity, strength and shine. Directions for Use: Apply a small amount through your wet hair and lather Rinse thoroughly Repeat if necessary
Achieve long-lasting medium hold with Joico K-Pak Protective Hair Spray. This protective spray delivers flexible styling, whilst protecting against thermal damage and taming static and flyaways. Giving you all-day control, it keeps your hair in place from morning until night, and is versatile enough to be used with straighteners, curlers and for up-dos. Directions of Use: Spray on dry hair, approximately 30cm from your head.
Specially formulated for blonde, highlighted, bleached and grey hair, Joico Color Endure Violet Conditioner - Sulfate Free Litre helps to neutralise unwanted yellow or brassy tones with a high level of violet dye. As well as correcting the tone of your locks and enhancing vibrancy, this nourishing conditioner helps to de-tangle your hair, leaving it soft and manageable. Your hair will be left looking brighter and feeling stronger, as well as being protected against environmental and physical damage. Worth £46.50! Directions of Use: Apply to wet hair after shampooing Massage through the lengths Leave on for 1-2 minutes Rinse thoroughly
Hold on to that salon-fresh feeling for longer with Joico Color Endure Shampoo (300ml). The gentle shampoo effectively removes excess oil and dirt from your locks, protecting colour vibrancy and making it last for up to 33% longer. After 18 washes, 86% of your hair colour will be preserved, with improved strength, softness, shine and manageability. Particulaly ideal for red hair colours, it maintains 88% of colour between treatments. Your hair will be kept looking radiant and fresh, with reduced tonal change, so you can put off that visit to the salon. Directions for use: Apply to wet hair and massage into a lather. Rinse thoroughly and follow with conditioner.
Banish brassiness with Joico Color Balance Blue Shampoo, a neutralising formula that works to colour-correct any overly warm, brassy or orange tones in naturally dark brunette hair with salon highlights or ombré. Working to cleanse and protect every strand, the colour-restoring shampoo utilises a Multi-Spectrum Defense Complex to help fight fade, and a Bio-Advanced Peptide Complex to repair from root-to-tip, ensuring frizz is diminished and shine is illuminated. Its correcting properties help restore true colour to your highlighted or ombré hair, bonding to every strand to preserve 89% of your hard-earned colour for up to 8 weeks. Expect soft, smooth, glistening locks with cool undertones.
Nourish your hair and improve the strength of your locks with this Joico K-PAK Conditioner. Rich in fatty acids this ultra caring conditioner will protect your hair from fading, leaving your colour looking vibrant and your hair with a healthy glow. Formulated with breakthrough technology this Joico K-PAK Conditioner is the perfect daily conditioner to leave hair with incredible softness and beautiful shine. Directions of use: Apply to damp shampooed hair. Leave in for 2 minutes. Rinse out thoroughly.
Catering specifically for black hair with grey or light roots, the Joico Tint Shot Root Concealer attaches to individual strands to camouflage dreaded regrowth in between salon appointments. Developed with the brand's innovative Bio-Advanced Peptide Complex, the lightweight, fast-drying spray blends seamlessly to deliver a humidity-resistant, natural-looking finish, whilst targeting thinning areas for hair that appears fuller and thicker. Willowbark Extract soothes and cools the scalp.
Protect the colour vibrancy of your fiery hair with Joico Color Infuse Red Shampoo, a fade-fighting formula that works to maintain colour integrity on red hair, natural or colour-treated. Working to cleanse and protect every strand, the colour-boosting shampoo utilises a Multi-Spectrum Defense Complex and potent antioxidants to help prevent fading; its UV protection locks in hair colour from within to ensure the hue stays rich and intense, whilst a Bio-Advanced Peptide Complex repairs from root-to-tip, helping to prevent future damage for up to 25 washes. Expect soft, smooth hair with diminished frizz, mirror-like shine and vibrant colour.
Joico Color Endure Treatment Masque (250ml) helps to protect coloured hair, leaving it looking vibrant and feeling strong. Formulated with Joico's exclusive Multi-Spectrum Defence Complex, it boosts colour integrity and prolongs the life of your hair colour, whilst green tea, antioxidants and UV protectors sheild your hair from free-radical damage, preventing your colour from fading. Directions of Use: Apply to wet hair and lather Rinse thoroughly Use 1-2 times a week
Protect the colour vibrancy of your rich brunette hair with Joico Color Infuse Brown Conditioner, a fade-fighting formula that works to maintain colour integrity on light to medium brown hair with natural or salon-treated highlights. Working to nourish and protect every strand, the colour-boosting conditioner utilises a Multi-Spectrum Defense Complex to help fight fade, and Anionic Dye Technology to anchor colour from within for improved, longer-lasting intensity. Its Bio-Advanced Peptide Complex repairs from root-to-tip, ensuring frizz is diminished and shine is illuminated. Expect soft, smooth, glistening locks with 53% reduced breakage.
Joico K-Pak Smoothing Balm 200ml
Joico Style Reform (100ml) A clay styler that gives a malleable hold and allows you to shape your hair into a salon perfect style, this Style Reform clay from Joico is a must have. Apply to damp or dry hair for a firm but flexible hold that lasts all day. Boasting a unique clay, oil and wax formula, this clay gives you a non-chalky hold that isn't dry, enriched with nourishing Vitamin E to keep your locks healthy.
Joico Daily Care Treatment Shampoo 300ml is specially formulated to alleviate scalp conditions such as dandruff, psoriasis and seborrhea. It gently cleanses away excess oil and debris, whilst improving the aforementioned scalp conditions. Enriched with inositol, a natural conditioning agent, it stimulates the scalp, whilst jojoba oil moisturises dry hair and scalps. Ideal for daily use, this nourishing shampoo maintains your hair's moisture blance, as well as enhancing shine and manageability. Directions of Use: Apply to wet hair Massage into a lather Rinse thoroughly Follow with the conditioner from the same range
Joico JoiShape is a medium-hold, flexible and humidity resistant aerosol hairspray that adds incredible shine and won't flake. UV protectants condition and protect against daily environmental stress. This spray can also be used in conjunction with thermal styling tools, such as curling irons, flat irons or hot rollers, for additional volume and memory. Humidity-resistant formula provides beautiful, shiny flexible hold with outstanding shine. How to use: Spray sparingly onto the hair and comb or brush into desired style. Hold the can 20 to 30 cm from hair and spray liberally to finished style.