The White Company Ruffle Trim Heart T-shirt (1-6yrs) The White Company Ruffle Trim Heart T-shirt (1-6yrs)

A great choice for this time of year, this long-sleeve, white cotton top is livened up with a ruffle trim all around the hem and a printed heart motif to the centre. Team it with our comfortable Denim Wash Jeggings or a tutu skirt. 100% cotton

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The White Company Floral Embroidery Pyjamas (1- 6yrs) The White Company Floral Embroidery Pyjamas (1- 6yrs)

A pretty woodland fawn is embroidered on the top of this long-sleeve pyjama set, and the neckline is trimmed with contrasting picot. The trousers are elasticated for our classic comfortable finish. A lovely choice when teamed with our Woodland-themed bed linen for a full look. Our embroideries are just as beautiful on the inside – covered with soft, fixed backing to protect sensitive skin Fully elasticated waist for stretch and comfort 100% cotton

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The White Company Striped Pyjamas- Set of 2 (1-12yrs) The White Company Striped Pyjamas- Set of 2 (1-12yrs)

In a lovely smock shape with an empire line and small button placket, this two-pack pyjama set is perfect for Summer. Made from lightweight cotton, both tops come with matching shorts, complete with a comfy elasticated waistband. One set is plain, while the other features yarn-dye stripes. They have been brushed for a super-soft finish.100% cotton

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The White Company Fair Isle Heart Cardigan (2-6yrs) The White Company Fair Isle Heart Cardigan (2-6yrs)

This cardigan is made with cotton and wool, making it wonderfully soft, breathable and easy to care for. Our heart Fair Isle runs along the top of the cardigan and across the shoulders. Layer it over one of our plain knitted or woven dresses this season for an adorable outfit. 90% cotton, 10% wool

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The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs) The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs)

Featuring our new Evie-floral print, designed in-house and inspired by vintage patterns, this set has a pretty Peter-Pan collar on the top and classic elasticated bottoms. 100% cotton

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The White Company Flannel Floral Dress The White Company Flannel Floral Dress

Intricate embroidery meets traditional cotton flannel in this practical shirt dress. Fastening with pretty mock-shell buttons through the front, it has a Peter-Pan collar with pretty pink piping at the edge and gathered puff sleeves. The top portion has been skilfully embroidered with a confetti scattering of flowers.100% cotton

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The White Company Cable Dress The White Company Cable Dress

Our lovely knitted dress has a chunky cable knit detailing along the top of the dress and on the sleeves. This is great teamed with some comfortable tights or leggings, which is the ideal day dress for adventuring. The cotton and wool blend ensures she stays at the perfect temperature, too. 90% wool, 10% cotton

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The White Company Quilted Pram Suit The White Company Quilted Pram Suit

We think our brand new quilted suit is the ideal accompaniment to those Wintry strolls, perfect for keeping baby snug inside the pram. Quilted all-over to make it as snugly as can be, it features integral mitts and a faux-fur trimmed hood. Lined with cosy coral fleece, it secures with an asymmetric zip from the neck through to the ankles, which have turn-ups to help keep feet warm. 55% polyester, 28% cotton, 17% nylon Filling: 100% polyester Lining: 100% polyester

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The White Company Winter Fairy Nightdress (1-12yrs) The White Company Winter Fairy Nightdress (1-12yrs)

Adorned with our new Winter Fairy print, featuring soaring fairies amongst a sea of pretty flowers, this nightdress features a frill detail along the top seam. In pure cotton, this roomy, soft nightie is full of character, helping to lull little ones into a peaceful night’s sleep. To meet British Standard flame retardancy regulations this 100% cotton nightdress has been treated with a special finishing process. 100% cotton

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The White Company Tutu Skirt (1-6yrs) The White Company Tutu Skirt (1-6yrs)

A great alternative to our pink tutu if your little one prefers a less girly colour palette, this gorgeous style includes all the popular signatures that make our tutus bestsellers, year after year. Layers of tulle combine to give a full, twirl-worthy silhouette, while a pretty satin ribbon around the elasticated waistband finishes it off to perfection.Extra layers of tulle for true twirl-a-bility Tulle: 100% nylon Lining: 100% cotton

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The White Company Cable Dress The White Company Cable Dress

Our lovely knitted dress has a chunky cable knit detailing along the top of the dress and on the sleeves. This is great teamed with some comfortable tights or leggings, which is the ideal day dress for adventuring. The cotton and wool blend ensures she stays at the perfect temperature, too. 90% wool, 10% cotton

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The White Company Stripe Knitted Dress (1-6yrs) The White Company Stripe Knitted Dress (1-6yrs)

Keep her cosy and comfortable as we head into Autumn with our knitted dress, made from a cotton and wool blend. Naturally soft and breathable, it features a striped skirt with patch pockets and has long sleeves to keep her warm. Layer it under a cardigan or our new Sherpa-lined coat. It also coordinates perfectly with our dusky-rose hat and mitts.90% cotton, 10% wool

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The White Company Winter Fairy Nightdress (1-12yrs) The White Company Winter Fairy Nightdress (1-12yrs)

Adorned with our new Winter Fairy print, featuring soaring fairies amongst a sea of pretty flowers, this nightdress features a frill detail along the top seam. In pure cotton, this roomy, soft nightie is full of character, helping to lull little ones into a peaceful night’s sleep. To meet British Standard flame retardancy regulations this 100% cotton nightdress has been treated with a special finishing process. 100% cotton

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The White Company Ruffle Jumper & Legging Set The White Company Ruffle Jumper & Legging Set

This jumper and leggings duo will be endlessly useful on busy mornings. Complete with leggings in our new Olivia print – a ditsy floral designed exclusively for us by our in-house team – This jumper has been finished with ruffles at the hem and pink tipping on the cuff, hem and back neck to highlight the lovely pink from the Olivia floral print. The jumper is accompanied by a ditsy floral print legging that completes the outfit. Jumper: 100% cotton Leggings: 95% cotton, 5% elastane

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The White Company Cable Knit Dress (1-6yrs) The White Company Cable Knit Dress (1-6yrs)

Chunkier cable knit across the top and sleeves of this knitted dress combines with a plain-knit skirt for a little more fullness (perfect for twirling in). Teamed with some comfortable tights and sturdy boots, this is the ideal day dress for adventuring, especially when worn beneath our matching Dusky Rose Cable Cardigan.90% cotton, 10% wool

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The White Company Spot & Stripe Pyjamas - Set Of 2 (1-12yrs) The White Company Spot & Stripe Pyjamas - Set Of 2 (1-12yrs)

Update her nightwear collection for colder Autumn nights with our pure-cotton two-pack pyjamas. Both have long, cuffed sleeves and elasticated trousers, while one set has printed spots and the other has stripes. We always use yarn-dye stripes as these have a softer feel and are more resilient, meaning they look great, wash after wash. Fully elasticated waist for stretch and comfort 100% cotton

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The White Company Kimbo Jacket & Sleepsuit Set The White Company Kimbo Jacket & Sleepsuit Set

A first for us, this sleepsuit comes with a jacket which looks simply adorable when worn together. The sleepsuit has an all-over yarn-dye stripe, long sleeves and envelope neck – a practical way to help get little ones dressed. The jacket has our Kimbo Dreams of Flying print on one side, but is fully reversible with a plain white jersey reverse. It fastens with nickel-free poppers. Reversible jacket 100% cotton

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The White Company Check Dress The White Company Check Dress

Traditional gingham is a huge trend in womenswear at the moment, so there’s no better time to add it into your mini-me’s collection too. This navy blue and white check short-sleeve dress has a floaty, full skirt from the empire line with soft gathers. Mock-pearl buttons 100% cotton

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The White Company Winter Fairy Nightdress (1-12yrs) The White Company Winter Fairy Nightdress (1-12yrs)

Adorned with our new Winter Fairy print, featuring soaring fairies amongst a sea of pretty flowers, this nightdress features a frill detail along the top seam. In pure cotton, this roomy, soft nightie is full of character, helping to lull little ones into a peaceful night’s sleep. To meet British Standard flame retardancy regulations this 100% cotton nightdress has been treated with a special finishing process. 100% cotton

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The White Company Long Sleeve Tutu Dress The White Company Long Sleeve Tutu Dress

Our bestselling tutu dress has two layers of tulle for even more volume and stand-out ruffles on the hem. We use only the softest quality netting to protect her skin and have included a smooth cotton-blend lining. The tutu dress has easy button fastenings at the back and pretty elasticated long sleeves. 50% modal, 46% cotton, 4% elastane Mesh: 100% nylon

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The White Company Stripe Jumper with Cashmere (5-12yrs) The White Company Stripe Jumper with Cashmere (5-12yrs)

Not only is this comfortable jumper made with an added helping of soft, cosy cashmere, it also features metallic thread on side panels for a sparkle finish. Deliciously warm and delightfully roomy, this is a great piece to throw on after school for luxurious lounging.Sparkle strapping on side seam95% cotton 5% cashmere

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The White Company Jersey Jumpsuit (5-12yrs) The White Company Jersey Jumpsuit (5-12yrs)

In the same comfortable style and jersey fabric as our girls’ Jolly Jumpsuit from last Christmas, this is perfect for those lovely days spent lounging at home as a family. With a neat drawstring waist and a wonderfully slouchy and soft viscose-mix fabric, it has buttons through to the hip.95% viscose, 5% elastane

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The White Company Striped Pyjamas- Set of 2 (1-12yrs) The White Company Striped Pyjamas- Set of 2 (1-12yrs)

In a lovely smock shape with an empire line and small button placket, this two-pack pyjama set is perfect for Summer. Made from lightweight cotton, both tops come with matching shorts, complete with a comfy elasticated waistband. One set is plain, while the other features yarn-dye stripes. They have been brushed for a super-soft finish.100% cotton

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The White Company Winter Isabella Pyjamas (1-12yrs) The White Company Winter Isabella Pyjamas (1-12yrs)

From the lace inserts to a keyhole neckline and pretty trim on the top, not forgetting the bespoke in-house floral print, these pyjamas are meticulously finished. Like all our children’s nightwear, they’re made from pure cotton, and are wonderfully soft and warm.100% cotton

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The White Company Olivia Print Dress The White Company Olivia Print Dress

This beautiful dress is accented all-over with our exclusive Olivia print, which features dainty blue and pink, heart-shaped flowers on a pale pink background. This roomy dress is perfect for running and exploring in, while the round neckline has been skilfully hand-smocked in darker pink thread. It fastens with three buttons on the back of the neck.Hand-smocking Cuffed full-length sleeves 100% cotton

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The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs) The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs)

Featuring our new Evie-floral print, designed in-house and inspired by vintage patterns, this set has a pretty Peter-Pan collar on the top and classic elasticated bottoms. 100% cotton

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The White Company Counting Sheep Long Sleeved T-Shirt The White Company Counting Sheep Long Sleeved T-Shirt

With an easy-on, easy-off envelope neckline, this T-shirt is made from cotton and is part of our updated Little Lamb collection for our unisex range. It has a fuzzy towelling lamb appliqué, which has been exclusively designed for us by our in-house design team.Envelope neckline100% cotton

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The White Company Check Top & Legging Set The White Company Check Top & Legging Set

Traditional gingham is a huge trend in womenswear at the moment, so there’s no better time to add it into your mini-me’s collection too. Merging navy blue and white gingham with a floaty peplum shape, the long-sleeve top is made in soft cotton and is the perfect partner for our stretchy, elasticated-waist leggings. Mock-pearl buttons Top: 100% cotton Leggings: 95% cotton, 5% elastane

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The White Company Counting Sheep Long Sleeved T-Shirt The White Company Counting Sheep Long Sleeved T-Shirt

With an easy-on, easy-off envelope neckline, this T-shirt is made from cotton and is part of our updated Little Lamb collection for our unisex range. It has a fuzzy towelling lamb appliqué, which has been exclusively designed for us by our in-house design team.Envelope neckline100% cotton

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The White Company Striped Pyjamas- Set of 2 (1-12yrs) The White Company Striped Pyjamas- Set of 2 (1-12yrs)

In a lovely smock shape with an empire line and small button placket, this two-pack pyjama set is perfect for Summer. Made from lightweight cotton, both tops come with matching shorts, complete with a comfy elasticated waistband. One set is plain, while the other features yarn-dye stripes. They have been brushed for a super-soft finish.100% cotton

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The White Company Stripe Jumper with Cashmere (5-12yrs) The White Company Stripe Jumper with Cashmere (5-12yrs)

Not only is this comfortable jumper made with an added helping of soft, cosy cashmere, it also features metallic thread on side panels for a sparkle finish. Deliciously warm and delightfully roomy, this is a great piece to throw on after school for luxurious lounging.Sparkle strapping on side seam95% cotton 5% cashmere

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The White Company Pink Gingham Flannel Pyjamas (1-12yrs) The White Company Pink Gingham Flannel Pyjamas (1-12yrs)

Timeless gingham is at home in any nightwear collection, and we think she’ll love our pink and white check. All of our cotton-flannel fabrics are brushed once on the inside, and twice out, for an unbeatably soft snuggly feel. This set has a traditional button-up design with a collar trimmed in white piping and elasticated trousers.100% cotton

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The White Company Leather Ballet Shoes The White Company Leather Ballet Shoes

Perfect for pairing with party dresses this season, these adorable silver ballet pumps are made from soft, quality leather. The ballet pumps feature a soft leather lining with all over silver star print, sizes 10jnr and 11jnr come with a little elastic strap to keep them safely on her feet. These lovely pumps come in a sturdy shoe box to store them in. 100% leather

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The White Company Winter Fairy Nightdress (1-12yrs) The White Company Winter Fairy Nightdress (1-12yrs)

Adorned with our new Winter Fairy print, featuring soaring fairies amongst a sea of pretty flowers, this nightdress features a frill detail along the top seam. In pure cotton, this roomy, soft nightie is full of character, helping to lull little ones into a peaceful night’s sleep. To meet British Standard flame retardancy regulations this 100% cotton nightdress has been treated with a special finishing process. 100% cotton

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The White Company Denim Wash Jeggings (1-6yrs) The White Company Denim Wash Jeggings (1-6yrs)

Giving the illusion of jeans, but made with a comfy elasticated waist and thick cotton-loopback fabric, these have elastane for a stretchy finish, and are wonderfully thick. Style them with one our striped Classic Breton 3⁄4 Sleeve Top or a thicker hoodie from our range. 96% cotton 4% elastane

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The White Company Hydrocotton Toddler Robes (2-5yrs) The White Company Hydrocotton Toddler Robes (2-5yrs)

You don't need a towel when you have this fabulous hooded robe, as it's perfect for wrapping your toddler in straight from the bath. Made of our super soft, absorbent and fast drying hydrocotton, which is a non-twisted yarn of pure natural cotton, the robe features two pockets, a tie belt and cute little teddy bear ears on the hood.100% cotton

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The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs) The White Company Evie Floral Pyjamas - Set Of Two (1-12yrs)

Featuring our new Evie-floral print, designed in-house and inspired by vintage patterns, this set has a pretty Peter-Pan collar on the top and classic elasticated bottoms. 100% cotton

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The White Company Woodland Floral Pyjamas The White Company Woodland Floral Pyjamas

Frill detailing, gathering, pink stitching and our gorgeous in-house floral print make this top-and-trousers duo really beautiful. The printed trousers have an easy-on elasticated waist and loose fit, while the top features a picot-trimmed Peter Pan collar and little rabbit embroidery. 100% cotton

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The White Company Check Top & Legging Set The White Company Check Top & Legging Set

Traditional gingham is a huge trend in womenswear at the moment, so there’s no better time to add it into your mini-me’s collection too. Merging navy blue and white gingham with a floaty peplum shape, the long-sleeve top is made in soft cotton and is the perfect partner for our stretchy, elasticated-waist leggings. Mock-pearl buttons Top: 100% cotton Leggings: 95% cotton, 5% elastane

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The White Company Sholah Print Pyjama (1-12yrs) The White Company Sholah Print Pyjama (1-12yrs)

With our exclusive Sholah print – a ditsy floral on a blue background – all-over the top and bottoms, this is a simple but pretty pure-cotton pyjama set. The top has a scoop neckline with three pleats for fullness, and the bottoms are cuffed with elastic for a snug fit. 100% cotton

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