About ShopStyle
frequently asked questions | press center | about sugar inc.
ShopStyle is the online equivalent of browsing the aisles of the world's most fabulous store.
ShopStyle, our flagship site, is dedicated entirely to fashion letting women cross-shop thousands of apparel, shoe and accessory brands from big fashion names like Top Shop to trendsetting boutiques like Net-a-Porter — all in one place. ShopStyle combines fashion, social networking and shopping providing the tools to interpret style trends so they can create, share and shop personalised looks.
| Search | ShopStyle makes it easy to search the best brands and the most stylish stores all in one place — by designer, brand, store, sale items, and price point. Shop all the sales at once from favourite stores to get great value or set sale alerts to have ShopStyle send an email when items later go on sale. | |
| Create | Armed with access to the most items from a wide range of brands and price points, ShopStyle lets members act as fashion editors, interior designers, and stylists assembling favourite looks into a stylebook which they can use to express themselves, share with friends and shop from directly. | |
| Share | In addition to assembling their own stylebooks, ShopStyle visitors can draw inspiration from the ShopStyle community. They can browse the community's stylebooks and register to receive email updates when stylebooks they admire get updated. Registered users have the ability to add personality to their stylebooks with pictures and editorial, much like a blog, and share it with the entire ShopStyle community or just their circle of friends. | |
| Blog It | ShopStyle empowers the blogging community through a stylebook Blog It feature in which bloggers can draw from thousands of brands from trendsetting stores to create customised looks they upload to their own blog and share with their readers with a click of a button. | |
| Shop | Shopping is better when it is social! People who love style love to shop and consider it an activity made better with friends. ShopStyle users can search and shop a specific item or shop an entire look from their personal stylebook or any stylebook in the ShopStyle community. | |
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