One of Urban Decay's all-time bestselling products! Apply before your eyeshadow for more vibrant, CREASE-FREE colour. This is our most iconic Eyeshadow Primer Potion, coveted by makeup artists and makeup junkies alike because it results in more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on; an added bonus) you'll never want to apply eyeshadow without it. This extraordinary elixir comes in an easy-to-squeeze tube so you can control how much you apply. Tip: Apply just a touch of Eyeshadow Primer Potion before your shadow for crease-free all-day (and all-night) staying power. "Space-age" polymer technology helps fill in any imperfections on the surface of the skin, prepping lids for indestructible eyeshadow. Travel size: 6ml


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