WHAT IT IS: Saturated shades of gloss with mirror-smooth shine that's never sticky. WHY YOULL LOVE IT: Inspired by photo gels found on set, this gloss starts with a clear, hydrating base free of traditional heavy binders (meaning no stick-factor), then its infused slowly with bold pigments (unlike most glosses that are over-processed in a rush). JUST THE FACTS: Airy feel Glassy finish Vibrant color