Say hello to restored pearly whites with the iWhite Instant Teeth Whitening Toothpaste. Boasting an innovative, unique formula, this toothpaste contains fluoride and an effective whitening complex to fight against plaque and tartar whilst strengthening the teeth. Enamel will be restored, giving your teeth a noticeably whiter colour. K.D. Directions for use: Store in a cool dry place away from heat and direct sunlight For adults and children over 12 years old For optimal results brush the teeth after every meal, at least twice a day or follow the directions of your dentist or doctor