Here's the Story
Even the most fashionable of fashionistas has classics in her wardrobe. It doesn't have to be vintage, but elegantly cut fashion items from top brands are a staple when it comes to assembling a versatile wardrobe that will suit many occasions. With a designer brand you will be able to update your style continuously, based on individual items of timeless elegance and durable quality. Embodying all that – and more - Italian label Max Mara should not be missing in your wardrobe! Max Mara is synonymous with modern classics and Italian high-quality fashion. Style connoisseurs who invest in a jacket or trousers by Max Mara, are rewarded with timeless basics for all occasions – for years to come. Whether you style Max Mara trousers with a blazer for a business meeting or combine a jacket by Max Mara with a classically plain dress for a lunch with your girlfriends - the Max Mara shop on Shopstyle has all the basics you need. Classic Cuts for Classy Women Max Mara's emphasis on quality is visible in the detail. Classically cut Max Mara trousers are made from high quality wool or pure silk in flowing silhouettes with comfortable wide legs and a classic waist-level waistband. Ideal to be paired with Prada heels. Other highlights from the new Max Mara collection include elegant cocktail and day dresses, silk shift dresses or flower print summer dresses. For the evening, wear them under a belted cape or pair with a fox-fur collar. The new collections by Max Mara reinvent fashionable classics such as coats and sweaters using modern styles and the latest fashion colours. Max Mara designs are for trendsetters whose style is classic yet modern. Round off the look with a bag from the line of Max Mara accessories. Visionary Fashion Made in Italy Max Mara's roots go back to the Italian region of Reggio Emilia. Established by a family of master tailors, the fashion house was created by Achille Maramotti in 1951. His vision was to produce exclusive designer fashion in large numbers. Maramotti soon made Max Mara one of the leading fashion houses in Italy. And not only in Italy. From the 1960s onwards, Max Mara inspired the newly emerging British fashion scene and reacted to the new generation of trendy fashion lovers with a decidedly young, sportive line, Sportmax. Leading designers such as Karl Lagerfeld worked as chief designers for Max Mara, cementing the Italian label's place among the finest luxury labels in the world. To this day, the brand still stands for exclusive fashion in the classical Italian tradition.