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You demanded "MORE NAKED!" - and Naked 2 delivers. From luminous shades with shimmer and sparkle to our smoothest mattes imaginable, Naked 2 is packed with 12 never-boring taupe-hued neutrals (including a gorgeous grayish brown, a glittery copper and Urban Decay's lewdest, blackest black). Expand your Naked range to create even more sultry neutral looks, smoky dramatic looks and everything in between. The case has an art-school inspired look with hinged lid-taupe metal with embossed chocolate brown artwork. It's smooth, modern and cool to the touch-a real tactile experience. 248g
Meet your new best friend (with benefits.) Get 24 hours of vibrant, crease-free shadow and help minimise the appearance of fine lines. This formula not only locks shadow in place to give you vibrant, crease-free colour that lasts all day; it also improves the visible signs of ageing over time. High-tech ingredients help fight the appearance of wrinkles and improve the look of skin tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up the look of tired eyes and minimises the appearance of imperfections. The shade is similar to Urban Decay's original Eyeshadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and colour-correct the skin. Like the other formulas, the tube has a needle-nose tip for a precise, controlled application every time. 11ml
Urban Decay Meltdown Make-Up Remover. You love Urban Decay`s mega-enduring products, but do you take them off?! You need a makeup remover that`s up to the task, which is why they`ve created Meltdown! This stuff can take down their longest-lasting products, and it`s also good for your skin too. Sea Fan Extract combats inflammation, while Beta Carotene a source of Vitamin A and Gatuline In-Tense harvested from the South African Rain Forest Peekabo Plant revitalize collagen production. Cranberry and Raspberry Seed Oils, along with Kukui Nut and Oat Oil, moisturize and replenish. The 2.5 oz. squeeze tube is easy to use, as well as small enough to take on an airplane after a long grueling flight, you`ll be so glad you brought it with you. All skin types
One of Urban Decay's all-time bestselling products! Apply before your eyeshadow for more vibrant, CREASE-FREE colour. This is our most iconic Eyeshadow Primer Potion, coveted by makeup artists and makeup junkies alike because it results in more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on; an added bonus) you'll never want to apply eyeshadow without it. This extraordinary elixir comes in an easy-to-squeeze tube so you can control how much you apply. Tip: Apply just a touch of Eyeshadow Primer Potion before your shadow for crease-free all-day (and all-night) staying power. "Space-age" polymer technology helps fill in any imperfections on the surface of the skin, prepping lids for indestructible eyeshadow. Travel size: 6ml
Urban Decay Naked Lip Gloss. With its creamy texture and gorgeous high-gloss finish, Naked Lip Gloss is the perfect gloss to compliment an Urban Decay Smokey eye. It not only makes your lips dangerously kissable but also feels so luxe you will want to keep applying it all day. With the sexy line up of nudes, bronzes and pinks there is a glossy Naked Lip Gloss for everyone. Naked Lip Gloss contains ingredients that are good for your skin - like Hyaluronic Filling Spheres, vitamin E, avocado oil and shea butter to hydrate and condition lips. Rosehip seed oil provides an extra hit of vitamins and antioxidants , including vitamin A and vitamin C. Naked Lip Gloss is available in nine shades.
Urban Decay Eyeshadow Satin. New formula! New pop-out component! New shades! Seductive and velvety feeling, Urban Decay`s groundbreaking Pigment Infusion System delivers dimensional, cushiony, blendable, long- lasting colour and you won`t believe the incredible new shades! All skin types
Urban Decay loaded this versatile MATTE palette with six stripped-down, Nakedly neutral shadows every woman needs in her beauty arsenal. It has everything you need for the perfect Naked neutral matte eye - including four exclusive shades. Every shade in Naked Basics goes on with a smooth, luxe finish (never chalky or powdery). There's even one demi-matte shade, Venus, which has the tiniest touch of satin; perfect for highlighting and adding dimension. While this palette is small, Urban Decay loaded it with full-size shadow pans, just like their other Naked palettes. Every shade features their Pigment Infusion System, a vehicle for colour that holds tightly to pigment. The proprietary blend of ingredients allows colour to weave itself through the eyeshadow formula. What does all that mean? Insane colour payout. Colour that stays on your lids. And a velvety, suede-like smoothness and blendability. It all comes in a sleek compact (embossed with a pretty, metallic "NAKED" on the front) that has a slight sheen and a suede-like feel that practically begs to be touched. (Hello...how gorgeous will THAT look coming out of your bag?!) Best of all, the slim design is perfect for travel, so you'll never have to be without these must-have shades. Tip: Use these shadows to contour, line and highlight to create the right amount of definition for any occasion. Or for the days when you're craving more colour, pair them with your fiercest, boldest shadows. 87g
Urban Decay Naked Skin Liquid Foundation. Feels like wearing nothing, yet Naked Skin transforms your complexion. Skin looks natural, illuminated and bright with a luminous demi-matte finish: like the beautiful skin you were born with. This remarkable foundation is oil-free, paraben free and formulated with light-diffusing spheres that literally make you look professionally retouched. How does it work? Naked Skin uses optical blurring technology to blur your imperfections, making it the ultimate in ultra definition. This revolutionary makeup loads skin with a list of nourishing ingredients including: Matrixyl 3000 a powerful anti-wrinkle peptide, protective and brightening Litchiderm, antioxidant Green Tea and Sodium Hyaluronate for optimal skin hydration and nutrient absorption. Buildable coverage allows women to customize their look and makeup preference: from light to full coverage. Plus, Naked Skin is suspended in a sleek, hygienic pump, allowing for more control and less waste of product. Available in a meticulously calibrated range of shades, Urban Decay`s precise shade numbering system makes it easy to find your perfect shade. All skin types Medium Coverage Matte Finish Pump applicator
Urban Decay Perversion Glitter False Lashes. When standard lashes just won`t cut it, you need to bring on the Perversion-with Perversion False Lashes from Urban Decay. Want to add instant drama to your look? These striking lashes will give you serious, dominatrix-worthy lashes in minutes. Whether you`re headed to a hotter-than-hot party or gearing up for a marathon night of clubbing, Perversion False Lashes are guaranteed to make a serious statement. Go ahead, bat those lashes and get anything you want. The precision-tip applicator and Urban Decay`s easy-to-see iridescent adhesive don`t worry, it dries clear! make for a stress-free application. And unlike many lash adhesives, this one is latex-free. To make storage and reuse a breeze, UD placed these lashes in a clear tray. Directions/tips: Trim false lashes to fit your eye shape, and then apply glue to the base of the false lashes. Wait 10 seconds for the glue to become tacky. Position just above your natural lash line and hold in place until set. Beautiful! Increase the life of these lashes with regular cleaning-your fingers and a little eye makeup remover will do the job. Style Descriptions: Glitter Dip: thick, winged lash w/iridescent glitter Trap: thick, fluffy bundles of lashes spaced out on a thin band Bait: lush, full lash
Urban Decay Big Fatty Mascara. Don`t let the name fool ya. There`s a lot more to Big Fatty than the promise of obscenely, downright obese eyelashes. This slick, jet-black thickening formula not only plumps up lashes to insane proportions, it also lengthens and curls them! Virtually weightless and buildable to the extreme, Big Fatty Mascara is smudge-proof, flake-proof, and ultra long wearing too! Loaded with all the good stuff to keep your lashes looking luscious Hemp Seed Oil for moisture, Vitamin E to prevent free radical damage, Jojoba Oil for hydration, and Purisilk SPB for conditioning and curl retention. Big Fatty Mascara enhances lashes inside and out. Packaged in a large black tube, with luxe silver and purple art deco design, this big fatty boasts a fat molded brush completely covered in fine bristles that wrap all the way around the tip. The Big Fatty brush actually latches onto your lashes and fans them out while the high-tech formula works to volumize, lengthen, and curl. Tip bristles allow you to coat your inner corner and lower lashes with mascara without getting it anywhere else on your pretty face! All skin types
Urban Decay Babydoll Eyelashess. These lashes aren`t just for proms, raves and runways. They are for real life. With 18 styles designed exclusively for Urban Decay, lashes to suit any mood or occasi Go coquettishly beautiful, uber sexy, or downright fierce. Every pair of lashes is handmade with cruelty-free synthetic fibers. Babydoll lashes are thick, spiky & doll-like. All skin types
Urban Decay Perversion Mascara. Perversion mascara glides on and gets you sexed up in one stroke, yet it won`t quit until you say when. For even sexier lashes, start with the enclosed sample of Subversion Lash Primer. Build, separate and define the look of each lash with our ultra-black pigment - for bigger, blacker, badder lashes. It`s insane how black it is- the purest, deepest, most intense black colour imaginable. Perversion has a creamy, full-bodied texture that`s not too dry, not too wet. This allows just the right amount of pull so it glides through lashes. The result: incredible control for insane lashes. Go ahead and pile on coat after coat. Want to apply more before you go out at night? No problem. Even if it`s been all day since you applied, more Perversion always means more beautiful lashes. It NEVER gets brittle or clumpy. The twisted trim on the high-tech, volumising brush latches on to each lash to separate and define; finally, a volumising mascara with a clean, clump-free finish. It pulls through lashes smoothly and lays down a generous amount of product. No need to wiggle the wand or manoeuvre it at all different angles! If you need to apply in public, you`ll look good holding Perversion. Urban Decay emblazoned their gorgeous, highly metallized black tube with a big purple Perversion and their tagline: Bigger. Blacker. Badder. Tip: For even sexier lashes, prep yours with Subversion Lash Primer before applying Perversion Mascara. Shade Description: Perversion: blackest black
Urban Decay Travel-Size Eyeshadow Primer Potion - Anti-Aging. Get 24 hours of vibrant, crease-free shadow and minimise the signs of ageing. Now in a handy travel size, Urban Decay`s Anti-Aging Eyeshadow Primer Potion contains optical blurring pigments to minimise flaws, along with high-tech anti-ageing ingredients. This formula not only locks shadow in place to give you vibrant, crease-free colour that lasts all day; it also measurably improves the signs of ageing over time. High-tech ingredients fight wrinkles and improve tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired eyes and minimises the appearance of redness, crepiness and other imperfections. In an 8-week clinical study: -100% of participants had a measurable improvement in the appearance of fine lines. -100% had measurably brighter skin. -97% had a measurable improvement in radiance and clarity. This high-tech formula contains optical blurring pigments that diffuse light to blur flaws, along with advanced anti-ageing ingredients that help prevent and repair wrinkles and other signs of age-related damage. Dermaxyl helps smooth the appearance of wrinkles, and Kalpariane plumps, firms and hydrates skin as it improves suppleness and elasticity.
Urban Decay Instalush False Lashes. Fast Easy Sexy Partial False Lashes Like the look of false lashes? Check out Urban Decay`s Fast Easy Sexy Lashes! Pop on these sexy, EASY partial false lashes quickly and amp up your look with almost zero effort. Go ahead, bat those lashes and get anything you want. From a crisscross lash to updated, easier versions of some of UD`s most popular lash styles, these babies give you sexy, come-hither lashes in an instant. The precision-tip applicator and Urban Decay`s easy-to-see iridescent adhesive don`t worry, it dries clear! make for a stress-free application. Once you`ve got these lashes on, you can`t even feel them. But you still get a dramatic, eye-opening effect. To make storage and reuse a breeze, UD placed these lashes in a clear tray and so you can see that you get two pair per pack!. Directions/tips: Apply glue to the base of the false lashes, and wait 10 seconds for the glue to become tacky. Position just above your natural lash line and hold in place until set. Beautiful! Increase the life of these lashes with regular cleaning-your fingers and a little eye makeup remover will do the job. Style Descriptions: Instalush: crisscross partial lash Instaflare: 1/3 lash w/a rounded flare at the outer corner Instalure: partial winged lash w/long, battable flair shape
Urban Decay Subversion Lash Primer. Ready to take your mascara to the next level? Like foreplay for your lashes, this whipped, creamy lash primer from Urban Decay conditions and primes for the perfect mascara application. Once you experience how much more smoothly your mascara glides on, you won`t be able to live without it! How does it work? Subversion adds weight to your lashes and gives your mascara something to grab onto. The brush coats lashes from root to tip-to make them look thicker, longer and feel stronger. Subversion builds dramatically better-looking lashes. Don`t be surprised if people ask if you`re wearing falsies not that there`s anything wrong with that. This light, creamy formula feels conditioning-like a mask for your lashes! And it`s no wonder. Subversion contains panthenol and vitamin E. But wait until you see the big brush! It`s like a killer mascara brush! Tip: Prep your lashes with Subversion Lash Primer, then apply Perversion Mascara.
Mist on Urban Decay's Chill Makeup Setting Spray for makeup that lasts all day, without smudging or settling into fine lines. This weightless spray features cooling time-release Temperature Control Technology that actually chills the surface of your makeup-to keep it looking gorgeously just-applied for up to 12 hours. The result? Vibrant makeup that LASTS and a glowing, dewy, youthful looking complexion. 118ml
Urban Decay Eyeshadow Primer Potion Eden. This is it - THE most legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts all day and NEVER CREASES! Once you experience its powers plus how smoothly it glides on - an added bonus you`ll never want to live without it. This magic potion comes in an easy-to-squeeze tube with a needle nose tip so you can control how much you apply. You also now get more primer in every tube - 11 ml instead of the original 10! All skin types
Urban Decay Perversion Trap False Lashes. When standard lashes just won`t cut it, you need to bring on the Perversion-with Perversion False Lashes from Urban Decay. Want to add instant drama to your look? These striking lashes will give you serious, dominatrix-worthy lashes in minutes. Whether you`re headed to a hotter-than-hot party or gearing up for a marathon night of clubbing, Perversion False Lashes are guaranteed to make a serious statement. Go ahead, bat those lashes and get anything you want. The precision-tip applicator and Urban Decay`s easy-to-see iridescent adhesive don`t worry, it dries clear! make for a stress-free application. And unlike many lash adhesives, this one is latex-free. To make storage and reuse a breeze, UD placed these lashes in a clear tray. Directions/tips: Trim false lashes to fit your eye shape, and then apply glue to the base of the false lashes. Wait 10 seconds for the glue to become tacky. Position just above your natural lash line and hold in place until set. Beautiful! Increase the life of these lashes with regular cleaning-your fingers and a little eye makeup remover will do the job. Style Descriptions: Glitter Dip: thick, winged lash w/iridescent glitter Trap: thick, fluffy bundles of lashes spaced out on a thin band Bait: lush, full lash
Urban Decay Eyeshadow Sparkle. New formula! New pop-out component! New shades! Seductive and velvety feeling, Urban Decay`s groundbreaking Pigment Infusion System delivers dimensional, cushiony, blendable, long- lasting color and you won`t believe the incredible new shades! All skin types
Get perfectly sculpted looking lashes with boost, separation and tons of pretty curl that lasts. Urban Decay's Supercurl Curling Mascara boosts the look of curl, separates lashes and literally crafts each one into an expertly shaped, battable set. Curl makes a lady. Sculpt the look of your lashes with perfectly sexy curves to feel instantly prettier-than-pretty. Part of the secret lies in Urban Decay's molded and curved wand that shapes the look of lashes AND holds curl effectively throughout the day. 9ml
A luxe, sophisticated pallette loaded with 20 brand new shades of eyeshadow. Sleek, slim palette with a box of neutrals and brights in every texture. Each shade features our pigment infusion system the propietary blend of ingredients that gives every shade its velvety texture, rich colour, serious staying power and blendability
Urban Decay Super-Saturated Ultra Intense Cream Eyeliner. Want a liner that lets you call all the shots? Urban Decay introduces Super-Saturated Ultra Intense Cream Eyeliner. Create super-precise lines or smudged, smoky lines. Super-Saturated lays down tons of intense, lasting colour in one stroke. The soft, creamy formula is easy to use, dried down quickly and gives you a controlled, precise application every time. And it features triple black pigments- for the purest, deepest, most intense black colour imaginable. Super-Saturated Eyeliner contains nourishing jojoba oil, which provides moisture and gives the formula its creamy glide. And it`s paraben-free.
Urban Decay 24/7 Glide-On Eye Pencil. The best Eye Pencil ever, ever, ever! Never before has a pencil this creamy and brilliant been waterproof, too. Velvety-soft, this never-before-seen formula stays soft and creamy for blending about 30 seconds, then dries down to a long-lasting finish that WILL NOT budge. Line eyes with a hint of color or go for the full artistic, multi-hued effect with the wide selection of lush tropical hues, deep metallics and unusually vibrant neutrals. Incredible with Urban Decay Eyeshadows! Created with 50% moisturizing ingredients suspended in a sophisticated waterproof formula, 24/7 Eye Pencils offer long-lasting color and a dreamy, creamy feel when applied. With Jojoba Oil, Vitamin E and Cottonseed Oil. All skin types Pencil
Urban Decay B6 Vitamin Infused Complexion Prep Spray 118ml. Just when our high-tech Makeup Setting Sprays were getting a little lonely on the shelf, our product development team had the brilliant idea to create an antioxidant-rich prep spray. In an exclusive partnership with SKINDINAVIA, Urban Decay launches B6 Vitamin-infused Complexion Prep Spray. This scientifically advanced formula contains the FIRST stabilized form of Vitamin B6, which absorbs oil, minimises pores and reduces redness. Spritz it on any time of day to hydrate, prep and soften your skin, during the day to refresh your skin without messing up your makeup, or at night before your treatment. Versatile enough for people of all ages and skin types Men Included, this energizing formula is great for your skin AND it feels amazing. And the more you use it, the better the results! All skin types Hydrating Spray applicator
Urban Decay 24/7 Glide-On Lip Pencil. Just like the 24/7 Glide-On Eye Pencils, these Lip Pencils are guaranteed to last, and also contain Jojoba Oil, Vitamin E, and Cottonseed Oil to nourish the skin and improve the smoothness of application. Waterproof formula. All skin types Pencil